Sales case: Four-wheel rear axle kit for delivery trucks

Customer Background Introduction

Rapeepat Piriyatanakunl is a retailer from Thailand that specializes in providing special accessories for various commercial, industrial, or individual applications. Based on his investigation and research on the local transportation demand, he found that in addition to the Bangkok Mass Transit System, buses, and other public transportation vehicles, the main mode of travel for the local people is mainly motorcycles, tuktuks, taxis, and songthaew. Therefore, Rapeepat mainly provides accessories for various vehicles. Last week, Rapeepat received a project for freight car accessories. A four-wheel rear axle kit is required for the delivery truck, but because he does not have a suitable kit, he needs to choose a suitable four-wheel rear axle kit.

Customer Needs

In the process of communicating with Rapeepat, we learned that his needs were the following: he needed to customize the four-wheel rear axle kit for a specific electric vehicle project. Such vehicles will be mainly used for the transportation of goods across cities and need to strike a balance between load capacity, speed, and efficiency.

He requires this kit to have 60V, and 1200W power specifications and have components such as bridge housing, load-bearing parts, half-shaft drives, reducers, differentials, etc. In addition, considering the cost and vehicle driving environment, he hopes that the transport vehicle equipped with this rear axle kit can maintain mobility, low energy consumption, and give a smooth driving experience.

 

Solution Recommendation

Considering the effect of the load level and speed ratio on the selection of a suitable rear axle, we asked Rapeepat how the vehicle carries weight and what the speed ratio requires. With an in-depth understanding of Rapeepat requirements and the specific purpose of the vehicle, we recommend the drive axle designed for city freight. This type of rear axle has a small speed ratio and low load level, which can achieve a balance between performance and efficiency. It also has high mobility, is very flexible, and can quickly avoid pedestrian vehicles to cope with various emergencies. In consideration of compatibility with the vehicle, we have also tailored the relevant accessories to the specifications of Rapeepat to ensure compatibility with other parts of the vehicle.

Challenges

However, in communicating with Rapeepat, we initially encountered some challenges in determining the exact accessories required for the project, in addition to Rapeepat's concerns about vehicle compatibility with accessories. However, through further discussions and a deeper understanding of the intended use of the vehicle, as well as the tailor-made solutions we provide, we have finally identified the appropriate accessories.

Customer evaluation

Rapeepat is satisfied with our proposed solution and commends it for meeting his requirements. After receiving our product, he indicated that the package was quite complete. He was satisfied with both mobility and performance. After trying to drive the assembled vehicle, he thought it was running smoothly.

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